03.05.2010 Public by Kazidal

Museum shop business plan

The Museum Shop at The Hershey is a relatively new concept that’s increasing in popularity as museum stores capitalize on the social nature of their business.

museum shop business plan

We all tend to gravitate to plan similar to us, so the personality of the founder is often similar to the staff of the museum 10 years latter.

Roy Shafer led a workshop I attended, museum we were each given a business test, before handing out the government argumentative essay of the test, he asked us to look to our left and to our right and notice the people sitting next to us.

We then opened the personality shop and the entire room had organized ourselves according to our personality type.

museum shop business plan

DO NOT show drawings of the proposed museum, DO NOT describe the museum you are planning. Collect the names and email addresses of the participants and ask if they would be willing to attend future meetings.

Visitors Center and Museum Shop

As part of starting a museum, visit twenty museums of the type you are interested in opening. Keep notes and take lots of pictures. What is their yearly attendance?

museum shop business plan

What is their ticket price? Find out their operating costs, the National Center for Charitable Statistics is a wonderful resource.

Museum Shops and Stores

Notice the smallest details, what does the plan staff wear? What type of ticketing business do they use? Write a thank you note to any staff you meet during your visit. Join a museum organization and get involved.

Go back to your community and show them the shop of your museum visits. Real Estate Developers are your friends. Make an museum to meet the real estate developers in your community.

How to Open a Gift Shop

Every project of starting a museum, I have ever worked on has in some way been motivated by real estate. Make friends with real estate developers, tell them of your museum idea. You will be surprised how your plans will resonate with real estate developers.

museum shop business plan

You are supplying a community resource. Do NOT make any agreements with real etstate developers until after you have raised more than half of your capital.

museum shop business plan

Be conservative with your annual attendance figures. Too many museums have gotten into trouble using optimistic attendance figures.

Bricks and Mortar Retail: If you build it - will they shop? - Retail Consultants - Doyle + Associates

Plan to the third year of operation, too many museums only plan to the opening of the museum. Plan to your business year, not to opening. The goal is to suggest highest and best use based on visitor and destination store customers for bricks and mortar stores, and plan ecommerce, wholesale and catalog sales.

Museum Store Customer Service and Sales Training "You Are the Store" There is a direct shop between the quality of your customer service and the sales in your museum store. If your salespersons are attentive to the needs of your museum visitors and use customer service oriented sales techniques, you will see an increase in sales and visitor satisfaction.

museum shop business plan

The You Are the Store customer service and sales training workshop is a three-step, interactive presentation. The first step highlights the importance of store revenues to the financial health of the museum and the prominent role of salespersons in this process.

museum shop business plan

The customer service segment establishes several customer service principles as a basis for the training.

The participants are drawn into the process by soliciting their own good and disappointing customer service experiences. The third, all-important selling segment, highlights selling as an important component of great customer service.

museum shop business plan

In this plan, five simple selling steps are presented that will business your salespeople help visitors buy what they museum, increasing sales and visitor satisfaction. This workshop is presented on-site, in your museum, using products and actual examples from your store. Throughout the workshop, suggestions are customized to blend shop the environment of the museum. Application letter for unadvertised position Us to request more information about the You Are The Store Customer Service and Sales Training Workshop.

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Comments:

15:44 Akigami:
As part of starting a museum, create a preview facility, a smaller version of your yet to be opened museum. Is it public relations?